Ecosia really is Effortless Climate Action

Updated on 2020-06-01 by Adam Hardy

Ecosia is the search engine that promises to use the advertising revenue they make from your searches to plant trees for the sake of the climate.

I heard about this years ago but illogically refused to believe it and just ignored it – after all, planting trees alone wasn’t going to stop climate change, and there are so many tree-planting projects out there which went belly-up or were cons from the start (read what I posted on the run-down of the tree-planting debate – Trillion Trees or offsetting).

It took my 10-year-old daughter to snap me back to my senses – she heard about Ecosia and tree-planting and immediately demanded I set up all devices to use it by default. So I figured I’d better check it out, and I quickly found that the excellent Our Changing Climate have just done a video on Ecosia….

TL;DR yes Ecosia is legit

So why did I waste all those clicks on Google and more recently DuckDuckGo? I think the only answer is that I just never thought about it rationally. I want to search with Google! It’s personal and I guess my unthinking inner cave-man just didn’t want to change.

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